What Drives Consumers to Patronise a Hedonic Social Network? An Empirical Test of Consumers? Experiences, and their Impact on Continuance Intention.

Author: Fernando Dorla Fábregas
Programme: Doctoral Programme on the Information and Knowledge Society
Language:  English
Supervisor: Dr Inma Rodríguez Ardura, Dr. Antoni Messeguer Artola
Faculty / Institute: Universitat Oberta de Catalunya. Internet Interdisciplinary Institute (IN3)

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